All Reports
#2022
101
#2021
88
#2020
65
#2019
67
#2018
67
#2017
43
#2016
39
#tech
134
#consumer
140
#culture
64
#design
30
#marketing
125
#innovations
56
#data
51
#content
36
#social
44
#email
4
#creative
26
#business
60
#blockchain
5
#ecom
6
#health
6
#retail
11
2022
Ecosystem Consumer Experience Trends 2022
- Businesses Will Redesign Their CX for the Great Bounce Forward
- Chief Experience Officers Will Become More Important
- Supply Chain Challenges Will Impact CX Professionals
- Businesses Will Map Their CRM to Customer Journeys
- The Battle for Leadership in CX Technology Will Heat Up
- Maximalist fashion takes over
- Minimalist faces and natural beauty
- Finally ready for social and AR shopping
- Digital thrift stores & side hustles
- Music is now social
- Music is going visual
- Creators have risen to the level of A-list celebrities
- Redefining the meaning of 9-to-5
- Pushing boundaries for food at home
- Rethinking mental health
- Holistic wellness is the next step forward
- Games are the new mall
- The worlds of gaming and fashion collide
- Memes providing a sense of control rise to the top
- Stop-and-think humour reinvents itself
- Advocates are the most active social users
- Creator Class
- Shoppertainment
- Zoning Board
- Bridging the Gap
- Living Television
- On-Demand Flowers
- Wild Curation
- In Living Color
- HABITS: Home Redefined
- New routines and rituals
- Renaissance of home cooking
- Online grocery goes mainstream
- Digitalisation and data
- Social reconnect
- HEALTH: From protection to prevention
- Personalised health
- Functional care
- Mental health in the spotlight
- ENVIRONMENT: Bigger than ever
- Concern for climate change
- Worries about waste
- Avoiding over-packaging and plastic
- Be jeweled
- Dopamine dressing
- Curve appeal
- Night moves
- Hot horology
- Puff love
- Barkitecture
- Oh my goth
- Batter up
- Rebel cuts
- Relation-tips
- Nailscapes
- Hotter wheels
- Biophilic design
- Emotional escape rooms
- (and more)
- ‘Data Democratisation’ helps organisations harness the power of data
- Personalisation grows up
- The need for sustainable and scalable ‘Madtech’ grows
- Brands drive retention and loyalty through trust
- Marketing moves to the centre of the sales process
- Outdated targeting habits crumble with cookies
Helaba Markets and Trends 2022
- European Union: Putting it all on Green
- Germany: Spurring innovation
- Hesse, Thuringia, North Rhine-Westphalia, Brandenburg: A two-phase recovery
- France: The challenge after the crisis
- Italy: A sustainable economic boom?
- Spain: Latecomer with catch-up potential
- Sweden: Government faces challenging election year
- Poland, the Czech Republic, Hungary: Relations with EU as a factor for growth
- United Kingdom: Following its own, arduous path
- United States: Full steam ahead for investment – supply plays catch-up
- Japan: Inflation creeping back
- China: The new ‘indispensible’ nation?
- Russia: Growth trending lower
- Brazil: Consolidation on hold due to elections
Helaba Markets and Trends 2022
- Baseline scenario: All-inclusive recovery (75 %)
- Monetary policy: ECB lets Fed take the lead
- Government bonds: Cyclical rise in yields with handbrake on
- Covered Bonds: Highly secure
- Credits: Risks from interest rate turnaround firmly under control
- Equities: Selective opportunities still exist
- Gold: An age-old inflation hedge faces monetary policy challenges
- Real estate: Uneven recovery
- Currencies: US dollar running out of steam
- Kryptoassets: Huge potential amid enormous differences
- 1219 – Desire
- 0571 – Terra Pin
- 0408 – Rediscover
- 0430 – Vegetarian
- 0030 – Lady Nicole
- 0811 – Martica
- 0300 – Ivory Parchment
- 0989 – Impulse
- 0018 – Dove White
- 0038 – Autumn’s Hill
- 1006 – Turkscap
- 0624 – Blue Pot
- 0648 – Happy Tune
- 0590 – Madonna Blue
- 0800 – Yellow Umbrella
- 0569 – Fireplace Mantel
- 0566 – Sheepskin
Marian Salzman 22 Trends for 2022
- Reigning chaos
- Angst is the new normal
- Mental health moves out in the open
- We’re workin’ it
- The skill squad
- America the not-so-beautiful
- What happens to cities?
- Rising hyper-localism (again)
- Enter the new
- The roarin’ 202s-post-covid muted hedonism
- Change agents, meet cohesion cultivators
- Hybrid everything
- What is a school?
- Admiration for science, fear of science
- Geekspeak in the metaverse
- Virtual value
- Inequity
- Worrying about water
- Front lines
- Making the unsexy sexy
- The missing middle
- Wars of words
- There is a new creative world order
- Gen Z is feeling the pressure
- Women and people of color are fired up for change
- Clients don’t care about your creativity
- The mass exodus of creatives has begun
Unity Mobile Gaming Trends 2022
- Mobile is the fastest-growing segment in gaming
- Players expect AAA-quality experiences on all their devices
- Players want a more connected experience
- Studios are refining genre strategies and monetization practices
- Crossplay and spin-offs are driving stronger branding
- Privacy concerns are complicating monetization tactics