The Recursive Sustainability Trends

• Standardized non-financial reporting
• Regulated sustainability investing
• Higher reliance on renewables and energy efficiency solutions
• Increased variety and adoption of plant-based and ethically-sourced food
• The race to sustainable mobility

Exploding Topics Consumer Trends 2023-2026

• Consumers Demand Control Of Their Data
• Augmented Reality Enhances The Customer Experience
• Voice Commerce Becomes Starting Point For Purchases
• Digital Wallets And Biometric Payment Usage On The Rise
• Consumers Want Local Shopping Options
• Buying Habits Are Largely Based On Reviews
• Sustainability Becomes A Top Consumer Priority
• Consumers Demand Secondhand Goods
• Young Consumers Favor Buy Now, Pay Later Options
• Direct-To-Consumer Sales See Continued Growth
• Brands Attempt To Recapture Consumer Loyalty

Ecosystem Consumer Experience Trends 2022

• Businesses Will Redesign Their CX for the Great Bounce Forward
• Chief Experience Officers Will Become More Important
• Supply Chain Challenges Will Impact CX Professionals
• Businesses Will Map Their CRM to Customer Journeys
• The Battle for Leadership in CX Technology Will Heat Up

Instagram Trends 2022

• Maximalist fashion takes over
• Minimalist faces and natural beauty
• Finally ready for social and AR shopping
• Digital thrift stores & side hustles
• Music is now social
• Music is going visual
• Creators have risen to the level of A-list celebrities
• Redefining the meaning of 9-to-5
• Pushing boundaries for food at home
• Rethinking mental health
• Holistic wellness is the next step forward
• Games are the new mall
• The worlds of gaming and fashion collide
• Memes providing a sense of control rise to the top
• Stop-and-think humour reinvents itself
• Advocates are the most active social users

Garden Trends 2022

• Creator Class
• Shoppertainment
• Zoning Board
• Bridging the Gap
• Living Television
• On-Demand Flowers
• Wild Curation
• In Living Color

Tetrapak Index Report 2022

• HABITS: Home Redefined
• New routines and rituals
• Renaissance of home cooking
• Online grocery goes mainstream
• Digitalisation and data
• Social reconnect
• HEALTH: From protection to prevention
• Personalised health
• Functional care
• Mental health in the spotlight
• ENVIRONMENT: Bigger than ever
• Concern for climate change
• Worries about waste
• Avoiding over-packaging and plastic

Pinterest Predicts 2022

• Be jeweled
• Dopamine dressing
• Curve appeal
• Night moves
• Hot horology
• Puff love
• Barkitecture
• Oh my goth
• Batter up
• Rebel cuts
• Relation-tips
• Nailscapes
• Hotter wheels
• Biophilic design
• Emotional escape rooms
• (and more)

Oracle Marketing Trends 2022

• ‘Data Democratisation’ helps organisations harness the power of data
• Personalisation grows up
• The need for sustainable and scalable ‘Madtech’ grows
• Brands drive retention and loyalty through trust
• Marketing moves to the centre of the sales process
• Outdated targeting habits crumble with cookies

Helaba Markets and Trends 2022

• European Union: Putting it all on Green
• Germany: Spurring innovation
• Hesse, Thuringia, North Rhine-Westphalia, Brandenburg: A two-phase recovery
• France: The challenge after the crisis
• Italy: A sustainable economic boom?
• Spain: Latecomer with catch-up potential
• Sweden: Government faces challenging election year
• Poland, the Czech Republic, Hungary: Relations with EU as a factor for growth
• United Kingdom: Following its own, arduous path
• United States: Full steam ahead for investment – supply plays catch-up
• Japan: Inflation creeping back
• China: The new ‘indispensible’ nation?
• Russia: Growth trending lower
• Brazil: Consolidation on hold due to elections

Helaba Markets and Trends 2022

• Baseline scenario: All-inclusive recovery (75 %)
• Monetary policy: ECB lets Fed take the lead
• Government bonds: Cyclical rise in yields with handbrake on
• Covered Bonds: Highly secure
• Credits: Risks from interest rate turnaround firmly under control
• Equities: Selective opportunities still exist
• Gold: An age-old inflation hedge faces monetary policy challenges
• Real estate: Uneven recovery
• Currencies: US dollar running out of steam
• Kryptoassets: Huge potential amid enormous differences

MF Paints Color Trends 2022

• 1219 – Desire
• 0571 – Terra Pin
• 0408 – Rediscover
• 0430 – Vegetarian
• 0030 – Lady Nicole
• 0811 – Martica
• 0300 – Ivory Parchment
• 0989 – Impulse
• 0018 – Dove White
• 0038 – Autumn’s Hill
• 1006 – Turkscap
• 0624 – Blue Pot
• 0648 – Happy Tune
• 0590 – Madonna Blue
• 0800 – Yellow Umbrella
• 0569 – Fireplace Mantel
• 0566 – Sheepskin

Marian Salzman 22 Trends for 2022

• Reigning chaos
• Angst is the new normal
• Mental health moves out in the open
• We’re workin’ it
• The skill squad
• America the not-so-beautiful
• What happens to cities?
• Rising hyper-localism (again)
• Enter the new
• The roarin’ 202s-post-covid muted hedonism
• Change agents, meet cohesion cultivators
• Hybrid everything
• What is a school?
• Admiration for science, fear of science
• Geekspeak in the metaverse
• Virtual value
• Inequity
• Worrying about water
• Front lines
• Making the unsexy sexy
• The missing middle
• Wars of words