Panoramix Global

• Power Play
• Demographic Shakeup
• Last Habitat For Humanity
• Equity
• Privacy and Security
• Tech Transformation
• Reemergence of the Tribe
• Prime Time AI
• Culture Shock

Dstillery

• Marketers begin adopting beacon proximity signals
• Mobile audience modeling and prospecting get more sophisticated
• Advertisers dig into physical and emotional signals from wearables
• Creative agencies turn to data science to optimize campaigns
• Cross-device marketing becomes even more prevalent

Big Spaceship

• Messaging platforms will trump broadcast social networks
• Marketers will realize that Snapchat isn’t social — it’s TV
• Ad blocking turns all eyes to social
• The Hotel California effect will change the game
• Social video will get more crowded and complicated

Frog’s Tech Trends

• Blockchain beyond Bitcoin
• Data-driven design takes center stage
• Microbiome makes health personal
• AI saves financial services
• VR medical therapy
• FDA-approved video games
• Human-centered design is automated
• VR breaks down borders
• Film reviews, written by your heartbeat
• AI in special education
• Sensors start to combine&disappear
• Haptic feedback gets real
• Alternative credit scoring
• The open enterprise
• Friendship as a service

Michael Wolf

• The average American spends more time on tech&media than work or sleep
• Messaging will blow past social networks as the dominant media activity
• The next big winners in streaming audio are already (quietly) here
• The long-awaited cord cutting moment is still far off
• The is a “cable killer” coming, but it won’t look like you expect
• E-sports&wagering will change the game in gaming
• Good luck getting rich in the App Store!
• These companies are grabbing all the money in consumer tech&media
• One simple way to predict what tech&media players will do next to compete

Most Contagious

• Movements
• The rise of virtual reality
• AI: Friend of foe
• Talking pictures
• The era of mobile video
• In the name of equality
• Startup scene
• Platform focus: Snapchat

Landor

• 3-D printing will disrupt retail
• Offline is the new online
• Audio branding will make waves
• The rebirth of print
• The battle for the home will overtake the battle for the living room
• Packaging will tell a story
• Phone technology will drive car purchases
• Branding goes multisensory
• Packaged food producers will respond to pressure
• Rightsizing will reshape financial services
• Life in the very fast lane
• Hospitality brands will entice Asian travelers
• The dawn of telecom without borders
• Employees as the new marketing campaign

AdWeek Year in Creativity

• Powerful women
• LGBT mainstreaming
• Gender identity
• Anti-endorsers
• Saving the planet
• Saving ourselves
• Livestreaming
• Emojis
• Trolling
• Robots
• Outdoor tech
• Bloodvertising

PSFK Forecast 2017

• The new singularity: inclusive beauty, mutable fashion, distilled expression, radical transparency
• Touch enabled world: immersive computing, fabricated performance, multi-sensory storytelling
• Life partnering: corrective centering, intimate AI, life editors, digital daycare
• Closed-loop community: self-supporting cities, product as retail, fan matchmaking, nomadic living

Harvard Business Review

• Algorithmic personality detection
• Bots
• Glitches
• Backdoors
• Blockchain
• Drone lanes
• Quantum computing
• Augmented knowledge

Hyper Island Changes of Tomorrow

• The end of owning stuff
• Agile culture
• Work and life: Integrate or separate
• Health tech goes mainstream
• From blended to virtual reality
• Artificial intelligence and the efficiency movement
• Talent on Tap
• Hybrid Knowledge
• Collaboration as a core competence
• Co-creation: a social desire
• Online relationships
• Globalized culture: The end of nations

Tableau Business Intelligence

• Governance and self-service analytics become best friends
• Visual analytics become common language
• The data product chain become democratized
• Data integration gets exciting
• Advanced analytics is no longer just for analysts
• Cloud data&cloud analytics take off
• The analytics center of excellence (COE) become excellent
• Mobile analytics stands on its own
• People begin to dig into IOT data
• New technologies rise to fill the gaps