Reports for 2016
#2023
111
#2022
103
#2021
88
#2020
65
#2019
67
#2018
67
#2017
43
#2016
39
#tech
144
#consumer
160
#culture
79
#design
34
#marketing
144
#innovations
65
#data
56
#content
47
#social
55
#email
4
#creative
30
#business
66
#blockchain
6
#ecom
8
#health
17
#retail
23
2016
- Multiexperience
- Hyperautomation
- Distributed Cloud
- Technological Democracy
- Empowered Edge
- Autonomous Things
- Human Augmentation
- Traceability and Transparency
- AI Security
- Practical Blockchain
- The quintessential self
- V.I.D.
- Premium redeemed
- The extravagance economy
- Post-demographic luxury
- Autonomous mobility
- Collaborative systems
- Cognitive robotics
- Infinite screens
- Mixed reality: virtual & augmented
- Diagnostic wearables
- Responsive homes
- Retro tech
- Bots
- Algorithmes
- Deep learning
- Cognitive computing
- Quantum computing
- Personality Analytics
- Holograms
- One-to-Few publishing
- Deep linking
- Internet of X
- Real-Time fact checking
- Synthetic data sets
- Outsider In
- Extended Human
- Divine Living
- Messthetics
- Silence vs. Noise
- Surreality
- Brands will flock to messaging platforms
- This year’s killer app will be your notification screen
- Virtual reality arrives but is let down by the content
- Beacons will guide consumers lives
- Esports will move mainstream
- Escape from… everything
- Little leaders
- Are you talking to me?
- Radical transparency
- Social, e-commerce and mobile will blend seamlessly
- The big 4 as we know them will cease to exist
- How about some me time in 2016?
- Big Data will make a big input
- Virtual reality will enter the mainstream
- Sponsors as catalysts for change
- Strategy. Moment marketing
- Consumers. Generation “swipe”
- Digital. The digital backlash
- Content. The video revolution
- Data. Data-driven creativity
- ROI. New thinking in attribution
- Watch… it listens
- Service with manners
- B2WE
- Disappearing apps
- The flattening of privilege
- For the people
- Healthy is the new wealthy
- VR’s dreams come true
- Taking things off the thinking list
- Design from within
- New work mindsets for Gen Y
- A media and advertising reunion
- Real action to rebalance the gender diversity issue
- Digital transformation for both agencies and clients
- Retail as an API
- The rise of real-time, personalised conversations
- The Internet Of Things is the new DIY
- Death of authenticity
- Innovation does not equal usefulness
- All brands are global and local
- Made for the medium
- Digital empathy
- CIO/CMO harmony
- The continuing rise of shadow IT
- Virtual reality gets real
- Retail embraces location awareness
- Cashless society moves a step closer as consumers embrace mobile and contactless payments
- Cognitive computing will increasingly be used to extract value from Big Data
- The Internet of Things (IoT) gets personal
- Security and privacy awareness takes center stage
- Drones become practical
- Online influencers become the new celebrities
- The personalized experience
- Cognitive technology subsumes automated analytics
- Analytical microservices embedded into processes
- Data science, predictive and prescriptive analytics merge
- The analytics talent crunch eases
- Analytics now curates, manages data