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What is trend?

Crush introduction into trendwatching in 5 min


Forbes Marketing Trends

#business #marketing

  • Digital Transformation Continuing
  • Consumers Going Numb To Digital Ads
  • Accelerated Adoption Of Automation
  • Growing Focus On Meaning And Purpose
  • The Rise Of Programmatic Advertising
  • More Social Selling On LinkedIn
  • Influencer Marketing Getting Even Bigger
  • The Death Of Cookies
  • Growing Importance Of Direct Mail
  • Sustained Focus On Building Brand Advocates
  • New Alternatives In Social Media
  • More Focus On Instagram Reels
  • Short Videos Remaining Popular
  • Live-Streaming Wars
  • The Rise Of E-Commerce Purchasing Capabilities
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#business #consumer #culture #data #tech

  • Work from Home. . .For Real!
  • Data as an Asset
  • Business Model Innovation
  • Automation
  • Decentralized Finance
  • Virtual Interfaces
  • Going from Global to Local
  • Purposeful & Meaningful
  • Sustainability
  • Social Engagement
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Forbes Tech Trends


  • Bringing Context To Conversational AI
  • Tracking Transit With Blockchain
  • Cybersecurity: Fear Of The Cloud
  • Augmented Reality: Trained On Success?
  • The Analytics Of 5G
  • Disruption To Transformation
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Forbes Food Trends

  • Keep it Simple & Sugar-Free
  • Food as Medicine
  • Seeking Energy Superpowers
  • Crazy Convenient
  • Food as an Experience
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Forbes Retail Trends

#consumer #marketing

  • Augmented Reality
  • Now, Now, Now
  • Make It Easy — and Personal
  • Social Shopping
  • A Mix of Reality and Virtual on the Spatial Web
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