Trends


All Reports


#2022
101
#2021
88
#2020
65
#2019
67
#2018
67
#2017
43
#2016
39
#tech
134
#consumer
140
#culture
64
#design
30
#marketing
125
#innovations
56
#data
51
#content
36
#social
44
#email
4
#creative
26
#business
60
#blockchain
5
#ecom
6
#health
6
#retail
11

2022

Holland & Barrett Wellness Trends 2022

  • Amino acid-based natural supplements
  • Tension-easing adaptogenics
  • Postbiotics
  • Collagen complementing lycopene and ceramides
  • Fermented supplements
  • Complete nutrition
  • Nutrient bio-hacking

Hilton The 2022 Traveller

  • Amid Chaos, People Found Efficiencies And Will Be Looking for the Same in Travel
  • Overall Focus on Wellness Will Span Beyond the Gym
  • They Nurtured New and Existing Passions and Will Have More Refined Tastes and Preferences
  • A New Sense of Caring Has Emerged And Is Expected to Strengthen

BMC IT Trends 2022

  • Hyperautomation
  • Anywhere operations
  • 5G
  • Hybrid cloud
  • Privacy-enhancing computation
  • AI engineering
  • Cybersecurity mesh
  • Edge computing

Dentsu Creative Trends 2022

  • Alternate Realities
  • Redistributed Ownership
  • Conscious Decoupling
  • Generation ‘Also Me’
  • Personal Bubbles

Think Forward 2022: Brave New Worlds

  • In-Feed Syllabuses
  • The Vibe Economy
  • Prime-time Platforms
  • Social Cynicism
  • New Materialists

Talent Acquisiton Trends 2022

  • The (continual) rise of data-driven recruiting
  • The increasing importance of automated nurturing
  • The (growing) need to prioritize internal mobility
  • A renewed focus on employee engagement
  • An effort to improve workers well-being

O.C.Tanner Corporate Culture Trends 2022

  • Flexibility rules
  • Rebuilding connection
  • Revisiting engagement
  • More personalized recognition
  • Technologys exploding role in building culture

Saxobank Outrages Predictions 2022

  • The plan to end fossil fuels gets a rain check
  • Facebook faceplants on youth exodus
  • The US mid-term election brings constitutional crisis
  • US inflation reaches above 15% on wage-price spiral
  • EU Superfund for climate, energy and defence announced, to be funded by private pensions
  • Womens Reddit Army takes on the corporate patriarchy
  • India joins the Gulf Cooperation Council as a non-voting member
  • Spotify disrupted due to NFT-based digital rights platform
  • New hypersonic tech drives space race and new cold war
  • Medical breakthrough extends average life expectancy 25 years

Social Media Marketing Trends 2022

  • Reels Contribute to Overall Instagram Marketing Success
  • Facebook Ads Performance Is More Effective
  • Whats Old Is New Again: Long-Form Content Retakes Center Stage
  • Niche Facebook Experiences Become Prominent Marketing Channels
  • Marketers Ignore Marketing Basics
  • Organic Instagram Video Builds Intimacy and Trust
  • Instagram Feature Overwhelm Forces Strategic Focus
  • YouTube Shorts Is a Distraction
  • Video Leads Organic LinkedIn Marketing
  • Ecommerce Grows on TikTok, Trend Lifespan Shortens
  • Overall Customer Connection Is Vital
  • Twitter Doubles Down on Spaces
  • Facebook Ads Attribution Expands
  • LinkedIn Leans Into Video
  • TikTok Fuels Forward-Looking Content Marketing
  • YouTube Offers More Ads Placements
  • Paid Social Is Indispensable
  • Stories Video Is Central to Meaningful Instagram Engagement
  • TikTok Success Hinges on Trends and Relatability
  • Facebook Ad Spend and Tracking Diversification Improve Campaign Performance
  • Genuine Storytelling Drives YouTube Marketing Success

Voxburner Gen Z Marketing Trends 2022

  • The fast-paced, reactive nature of pandemic marketing will continue
  • Brands will continue to be transparent with their consumers
  • Guess what, Gen Z still wants personality
  • The demand from Gen Z for engagement and allyship isnt going anywhere
  • Seize the day and act on those plans

eMarketer Trends 2022

  • Megafunding Boom Ushers in a New Era of Digital Offerings
  • Focus on Climate Change Drives Companies to Finally Push Sustainability Efforts Forward
  • Experience and Expedience Dominate Physical Retail
  • The Wests Answer to Super Apps Finally Takes Shape
  • Government Mandates Guide Businesses Digital Privacy Strategies
  • Retail Medias Killer Data Drives It Mainstream for Brand Advertisers
  • Nano- and Micro-Influencers Have Their Moment
  • Facebook Dominates Ads, Despite Continuing Scrutiny
  • Viral Commerce Takes Over Social Commerce
  • Consumers and Providers Embrace Buy Now, Pay Laterand So Do Regulators

Springwise Next-generation Trends 2022

  • REGENERATION AND BIODIVERSITY
  • Plasticpreneurs
  • Beautiful biowaste
  • Extreme farming
  • Bee-corp the business of bees
  • Algae acceleration
  • POST-COVID-19 ACCELERATION
  • Habitual hygiene
  • Plane drain
  • Workplace reimagined
  • COVID-19 as catalyst
  • Good travel
  • OCEAN SUSTAINABILITY
  • Seawilding
  • Underwater waste management
  • Energy afloat
  • Marine mimicry
  • Vitamin seaweed
  • CITIES AND BUILT ENVIRONMENT
  • Net-zero neighbourhoods
  • Handlebarchitecture
  • Eco-topias
  • The new concrete
  • Welcome to the agrihood
  • ECO-CONSUMPTION
  • Cyan shoppers
  • Lifecycle luxury
  • Simplified supply chains
  • Artivism
  • Carbon accountability